Leroy Merlin wants to be leader of the DIY decoration. We designed two kits for specialized bloggers.
The theme of the first one was about light. We created and designed a box that you could convert into a lamp.
The theme of the second one was about lost spaces. So, we created another box that can be turned into modular shelves.
In the two boxes, some customization elements where put in. The bloggers could like that personalized their lamp and shelves, then share it with the hashtag #outofthebox.